How can you not be pulling for Yahoo CEO Marissa Meyer. In less than a year as CEO, Yahoo stock is up 70%. Incredibly, yesterday’s close of $26.58 is not far from the $33/share that Microsoft offered when it tried to acquire the Internet pioneer 5 years ago; a price many thought the stock would never come close to again.
As part of the company’s big announcements yesterday, users of Yahoo’s Flickr image sharing site will get 1 terabyte of photo storage for free. Unlike Facebook, Flickr will not compress images, so they can be shared in full quality. Mayer said Yahoo would support the effort with 11 billboards in Time Square.
Thinking about the people who visit Times Square, will the term “terabyte” resonate? One of the advantages the marketing team at Code 42 has in offering “unlimited” storage for CrashPlan is that the concept of unlimited is easily understood.
Another area of potential confusion could be the idea that a terabyte of cloud-based image storage is a good way to back up them up. However, there are significant differences between hosting images for the purpose of sharing, and the comprehensive online backup protection offered by CrashPlan. Some of these include:
Everything: CrashPlan protects all files, not just photos. CrashPlan also preserves how your files are organized on your hard drive. Recovery is fast, and you get everything in a file, folder or directory back just the way it was.
Nothing to remember: CrashPlan is continuous and automated. No need to remember to upload images someplace. CrashPlan runs silently in the background on your computer where all your images are centrally stored.
Triple protection: Back up photos and files to the CrashPlan Central cloud, an attached drive or another networked computer.
Versioning: CrashPlan preserves multiple versions of files and photos. Save the original version of the image and the edited version, automatically.
Mayer went on to say the amount of potential data for the Flickr’s 89 million customers “is ten times more data than all the photos that have ever been taken in the history of the world.”
Will 1 TB of image-only, ad-supported storage solve enough consumer problems to pay for itself? Not sure anyone has the answer to that just yet. But if you are planning on sharing more photos via Flickr, we suggest you have a CrashPlan to go along with it.